WIREFRAME · v1
Lower middle market M&A advisory

You didn't build this business to hand it to a stranger.
You built it to enable what's next.

Selling a business you've spent decades — or generations — building is one of the largest decisions you'll ever make. Hitch exists to help you make it with clear eyes: what your business is worth, whether now is the right time, and who deserves to carry it forward.

No obligation. No listing required. Confidential by default.
This isn't a sale. It's buying your retirement. It's funding your grandkids' education. It's financial security after decades of risk. It's capital for your next venture. It's the trip you kept putting off. This isn't a sale. It's buying your retirement. It's funding your grandkids' education. It's financial security after decades of risk. It's capital for your next venture. It's the trip you kept putting off.
What we actually deliver

We understand how big a deal this is. That's the point.

We're not going to hand you off to a golf pro or plan your retirement party. But we will walk you through every step of this process, and we measure success by more than the number that clears at closing.

Your legacy, intact

The business carries your name and your reputation forward, in the hands of someone who'll honor what you built.

Your team's future, secured

We screen buyers on how they'll treat the people who helped you build this, not just what they'll pay.

Your financial future, funded

Retirement, your grandkids' education, the next venture — the number matters, and we work to get you the right one.

The right outcome, not just a close

We measure success by whether you'd make the same decision again, not just whether the deal happened.

The businesses in our network

Owners across every trade, region, build, and background — the people who actually run lower middle market America.

Auto body shop

the Southwest

Commercial cleaning

New England

HVAC

the South

Landscaping

the Pacific Northwest

Home care agency

the Southeast

Plumbing

the Midwest

[ portrait placeholders — swap for licensed photography reflecting this range of trades, regions, ages, and backgrounds ]
Where you sit

Four ways in, one network.

Every business owner and every buyer sits somewhere on two lines: whether you're on the sell side or the buy side, and whether you're actively searching or open to the right conversation. Hitch is the pin at the center — the deal broker connecting all four.

Sell side
Buy side
Passive intent
Active intent
Sell side · Passive

Owners

Not actively selling — but would entertain the right offer. No process, no listing, no pressure. Just a quiet door left open.

See how we work with owners →
Buy side · Active

Hunters

PE funds and search funds actively sourcing acquisitions — e.g. HVAC or plumbing platforms. We run buy-side mandates to find proprietary deal flow.

See how we work with hunters →
Sell side · Active

Sellers

Ready to run a structured process in the next 12–18 months. We list, run targeted outreach, and build a competitive auction on your behalf — exclusively.

See how we work with sellers →
Buy side · Passive

Buyers

Already own a business and want to grow — e.g. a commercial cleaning company expanding across Massachusetts. Get notified when the right deal surfaces.

See how we work with buyers →
For Owners & Sellers

Whether you're three months away or ten years away, start with information — not a listing.

Most owners aren't ready to sell. They're ready to know. What's the business worth today? What would move that number? Is now even the right time — and if not, when? Hitch is built for that conversation first, and a structured sale second, if and when you're ready.

Start with a confidential valuation →
  • 01

    Owners: leave the door open, not the sign out

    No listing, no broker fee until there's a deal. We simply keep you in view of qualified, vetted buyers and hunters actively searching your industry and geography.

  • 02

    Sellers: an exclusive, structured process

    When you're ready to run a real process, we list your business confidentially, run targeted outreach, place you on relevant databases, and build a competitive auction to get you the best outcome — not just an offer.

  • 02.5

    We screen for fit, not just funds

    Every buyer we bring you has been vetted for seriousness and financing before they get your time. We're also assessing whether they'll honor your team, your customers, and the reputation you built — a buyer worth the price, and worth a handshake.

  • 03

    We won't tell you to sell before you're ready

    Our valuation and readiness tools are built to arm you with the full picture — including what to fix first if the timing isn't right yet.

  • 04

    Your life after the sale is part of the plan

    We start by understanding what you actually want on the other side — retirement, a new venture, more time with family — and work backward from there, not just to a closing date.

  • 05

    Confidentiality is the default, not an upgrade

    Employees, customers, and competitors don't hear about this until you decide they should. Every conversation starts under NDA.

Ray M.
HVAC owner, 22 years — the South

"I wasn't ready to sell. I just wanted to know what it was worth. Nobody made me feel dumb for asking."

Denise K.
Commercial cleaning owner — New England

"Built the company from a single contract. They found me a buyer who kept every one of my crew."

Marcus T.
Home care agency owner — the Southeast

"They asked what I wanted my next ten years to look like before they ever asked about the P&L."

For Buyers & Hunters

Proprietary deal flow, sourced by relationship — not blasted from a database.

Hitch runs buy-side mandates for PE funds and search funds hunting specific verticals, and keeps strategic buyers quietly informed as the right sell-side opportunities come up in their footprint.

Talk to us about a buy-side mandate →
  • 01

    Hunters: active sourcing against your thesis

    Tell us the vertical, geography, and size band. We go find owners who aren't on the market yet — before your competitors do.

  • 02

    Buyers: standing alerts for the right fit

    Already operating in a space and looking to bolt on? Set your criteria once and get notified when a matching owner or seller enters our network.

  • 03

    One network, two sides

    Every owner we bring in is a potential match for a buyer already in the system — and every buyer sharpens what we look for next.

No full financials required

Get a real range in minutes, not a data room.

Start with your profit, walk through common add-backs together, and we'll benchmark against live deal comp data to give you an honest range — and a read on whether now is the right time.

1

Tell us your profit

Just your annual net profit or EBITDA estimate — no P&L upload needed to start.

2

Walk through your add-backs

Owner salary, one-time expenses, personal costs run through the business — we help you find what most owners miss.

3

See your range, benchmarked

We pull comparable multiples from deal statistics for your industry and size band to show a realistic low–high range.

4

Decide, with us or without us

Now you have what you need to decide if it's time to sell, wait, or get the business ready. No pressure either way.

Estimated business value
$2.4M – $3.1M
LowIndustry medianHigh
Illustrative only. Based on adjusted EBITDA of $650K and comparable multiples of 3.7x–4.8x for regional home services businesses, $1M–$5M revenue.
For passive owners & buyers

Think of it like matchmaking, not a marketplace.

You're not listing your house. You're just letting the right neighbors know you'd consider an offer. Create a profile, set what you're open to, and we'll only reach out when there's a real match worth a conversation.

If you own a business

List it, don't market it.

Create a confidential profile in minutes — no financials, no photos, no public listing. Just enough for us to know what a good match looks like.

Owner ProfileOff-market
IndustryCommercial cleaning
LocationNew England
Revenue band$1M – $3M
Open toRight offer only
VisibilityAnonymous until matched
If you're looking to buy

Tell us what you're hunting for.

Set your criteria once — industry, geography, size — and get notified the moment a matching owner enters the network. No cold outreach, no scraping listings.

Buyer CriteriaActive alert
Looking forCommercial cleaning
GeographyMassachusetts
Revenue band$500K – $4M
ReasonExpanding existing footprint
Notify meInstantly on match
1
Create a profile

Two minutes, no financials required to start.

2
We find the match

Criteria compared quietly in the background — nothing goes public.

3
You get notified

A match doesn't mean a deal — just a reason to take a look.

4
We make the introduction

Only if you say yes. We broker the intro and the conversation from there.

This isn't the structured process. A match is a low-friction way to test the water — like knowing a neighbor might sell before a house ever hits the market. If a match turns into real interest, we step in to run it properly: on the sell side, that can graduate into a full seller engagement; on the buy side, matches typically move forward as a buy-side arrangement with Hitch representing the buyer's interests through the deal.
01

NDA before anything

No details about your business move without a signed confidentiality agreement in place first.

02

Blind teasers only

Buyers see an anonymized profile until they're vetted and cleared — never your name or address up front.

03

You control the reveal

Employees, customers, and competitors hear about a sale only when and how you decide.

Why Hitch

Not a listing site. Not your uncle's local broker.

Tech-enabled marketplaces optimize for speed and self-service. Traditional brokers optimize for local relationships and a for-sale sign. Hitch runs a real structured, competitive process — with the empathy, discretion, and buyer-fit judgment neither side leads with.

Local & transactionalGuided & relationship-ledFast & self-service
Transworld / Sunbelt

Local broker network. Wide reach, thin bench — you're one listing among many, run like real estate.

Hitch Advisors

A structured, competitive process — run by a partner who knows your priorities and vets every buyer for fit, not just funds.

Baton / Off Deal / Wisable

Tech-enabled marketplaces. Fast, data-driven valuations — built for self-service, light on the human judgment calls.

What matters to you Local brokers
Transworld, Sunbelt
Tech marketplaces
Baton, Off Deal, Wisable
Hitch
Process Local listing, informal outreach — closer to a real estate sale than an auction. Self-serve platform tools, data-driven valuations, buyer marketplace. Structured, competitive process with targeted outreach and real deal-running.
Buyer vetting Limited — whoever calls the sign. Light-touch, largely self-directed by the buyer. We assess seriousness and financing before a buyer gets your time — no tire kickers.
Legacy & fit Rarely a factor — price and speed of close. Not typically scored or discussed. We screen for buyers who'll honor your team, customers, and reputation — not just the highest bid.
Relationship Transactional, often a single local agent juggling many listings. Largely self-service; support is there if you seek it out. A guide through one of the most consequential decisions of your life — from before you're ready to sell through life after the close.
Confidentiality Inconsistent — varies by agent. Built into the platform, largely self-managed. NDA-first, blind teasers, and you control when and how the news gets out.
The advisor network

You'll need more than a broker. We'll bring the whole team.

A sale touches your accountant, your attorney, your wealth manager — sometimes your divorce lawyer. We've built a referral network of vetted specialists who support our clients through the process, and refer their clients back to us. One ecosystem, whether your exit is 3 months or 10 years out.

HITCH
ADVISORS
CPAs & tax advisors
M&A attorneys
Wealth managers
Estate planners
Divorce attorneys
Business coaches
Insurance advisors
Bank & SBA lenders
clients refer advisors → advisors refer clients back → the network compounds
The operator bench

Advisors who've actually sat in your chair.

Beyond CPAs and attorneys, our team includes operators who built a business in your industry, sold it, and spent years on the other side of the table at a private equity fund or strategic acquirer. They help structure your transaction and tell your story the way a buyer actually wants to hear it.

Former HVAC operator

Now: Post-acquisition integration lead

Built a regional HVAC platform over 18 years, sold to a strategic acquirer, then spent 6 years inside that acquirer's M&A team running integrations.

Deal structuringBuyer narrativeTrades & home services

Former auto body shop owner

Now: Private equity operating partner

Sold his shop to a private equity-backed platform, then joined that fund as an operating partner evaluating acquisitions across the collision repair space.

PE buyer perspectiveValuation prepAuto & collision

Former commercial cleaning founder

Now: Independent M&A advisor

Grew a commercial cleaning company to 60+ accounts, sold to a national strategic, and now advises owners on getting deal-ready.

Ad-back reviewTeam retention planningFacilities & cleaning
Specialists on the team. They plug into your deal when their experience matters most, whether that's shaping the story for a buyer or sanity-checking a term sheet against what they wish they'd known.
"We're not in the business of getting you to sell before you're ready. We're in the business of making sure you know exactly when you are."
— Hitch Advisors